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RS4
Discuss Lead Conversion Time
- IQL-to-MQL Conversion Ratio = The number of IQLs that are converted to MQLs, as a percentage of total IQLs
- MQL-to-SQL Conversion Ratio = The number of MQLs that are converted to SQLs, as a percentage of total MQLs
- SQL-to-Opportunity Conversion Ratio = The number of SQLs that are converted to opportunities, as a percentage of total SQLs