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Compare to: [[Link::t:TOFU]] and [[Link::t:BOFU]] | Compare to: [[Link::t:TOFU]] and [[Link::t:BOFU]] | ||
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Middle of Sales Funnel is a Term describing the second stage (of 3) of the journey a lead makes to become a SQL (or exit the funnel). It provides sales teams insights where action is required to achieve their quota and/or the overall sales plan.
Compare to: Top of Sales Funnel and Bottom of Sales Funnel
| ID | Name | Clear | x |
|---|---|---|---|
| BOFU | Bottom of Sales Funnel | BOFU | |
| Funnel | Sales Funnel | Funnel | |
| SQL | Sales Qualified Lead | SQL | |
| TOFU | Top of Sales Funnel | TOFU |