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BOFU

Difference between revisions of "BOFU"

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Revision as of 15:26, 26 October 2021

Bottom of Sales Funnel is a Term describing the final stage of the journey a lead makes to become a customer (or exit the funnel). It provides sales teams insights where action is required to achieve their quota and/or the overall sales plan.

Compare to: Top of Sales Funnel and Middle of Sales Funnel

Hierarchy

IDNameLevelx
FunnelSales Funnel1Funnel
BOFUBottom of Sales Funnel2BOFU

Process(es)

IDNameLevelx
CContract1C

Term(s)

IDNameClearx
MOFUMiddle of Sales FunnelMOFU
FunnelSales FunnelFunnel
SQLSales Qualified LeadSQL
TOFUTop of Sales FunnelTOFU
Bottom of Sales Funnel Sales Funnel 3 2 Sales, Funnel, Leads, Qualified Leads, Opportunities, Customer, Conversion, a term describing the final stage of the journey a prospect or lead makes to become a customer