Sales Lead

A sales lead is a potential customer; a sales contact, individual or organization that expresses an interest in a sellers products and/or services. See also: Customer Journey

Hierarchy

ID	Name	Level	x
Lead	Sales Lead	1	Lead
IQL	Information Qualified Lead	2	IQL
MQL	Marketing Qualified Lead	2	MQL
SQL	Sales Qualified Lead	2	SQL

Process(es)

ID	Name	Level	x
S	Sell	1	S
S1	Sell on Standard Terms	2	S1
S2	Sell by Proposal	2	S2
S3	Sell Custom Solution	2	S3
S4	Sell Renewal	2	S4
C	Contract	1	C
C1	Contract Standard Terms	2	C1
C2	Contract by Proposal	2	C2
C3	Contract Custom Solution	2	C3
C4	Contract Renewal	2	C4

Sales Lead 1 1 Lead, Marketing, Sales, Funnel, Customer Life Cycle A potential customer; a sales contact, individual or organization that expresses an interest in a sellers products and/or services